
Copperberg Select: Sustainable Practices in Service
Copperberg Select: Sustainable Practices in Service
đ 25th of September 2025 | đ 10:00â11:00 CET
In an era where sustainability is no longer optional, service leaders are rethinking how operations can deliver both profitability and environmental value. The shift is clear: sustainability is moving from a âcompliance checkboxâ to a core driver of competitive advantage, customer loyalty, and long-term resilience.
This Copperberg Select session brings together industry leaders who are transforming service models with circular practices, predictive technologies, and customer-centric sustainability strategies. From embedding ESG goals into day-to-day operations to leveraging AI and remote support for smarter, greener field service, weâll explore how sustainable service isnât just good for the planet â itâs good for business.
đč SESSION SCHEDULE
Fireside Chat: Aligning Sustainability, Service, and Profitability
In this open conversation, we sit down with Göran to discuss how to integrate ESG goals with innovative service strategies.
Together, weâll explore:
- How to align environmental targets with operational reality.
- The role of servitization and circular models in driving sustainable growth.
- Digital tools like IoT and AI are delivering the most significant wins for cost, carbon, and customer satisfaction.
- Expect a frank discussion on how we can get sustainability to deliver tangible business value â and where the hype doesnât yet match reality.
Göran Olsson, VP Service Excellence, JBT Marel
Highlight Session â Power of 50: Sustainability Driving Profitable Growth in Services
How can sustainability become a profit engine instead of a cost center? This case study from Kalmar shows the power of embedding sustainability into service offerings.
Weâll examine:
- How predictive maintenance, powered by AI, reduces downtime and boosts customer value.
- Why refurbishment programs can cut costs by up to 75% while slashing emissions.
- How shifting from product sales to service innovation stabilizes revenue and builds resilience in volatile markets.
With examples from Kalmarâs iRecommend predictive tool and its three-tier refurbishment program, this session proves that the greenest path can also be the most profitable.
Fredrik Fogelklou, VP, Parts & Logistics Solutions, Kalmar
đč Why Attend Copperberg Select?
â Learn how to turn sustainability from a compliance cost into a growth driver
â See how predictive technologies, remote support, and circular models cut waste and improve uptime
â Gain practical insights for integrating ESG goals into your service strategy
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